.jpg)
.jpeg)
.jpeg)
Empower
is hiring
Business Analyst, Marketing
About Our Company
Built on a foundation of trust, integrity and promise, we proudly serve over 71,000 outstanding organizations and more than 17 million individuals. ¹ We take great pride in helping people with saving, investing and advice, while providing them with the tools and resources they need to help reach their financial goals. We’re continuing to grow — and innovate — every day.
Our mission is to empower financial freedom for all. That mission starts by delivering advice, personalized guidance and critical support. We strive to meet the unique needs of everyone we serve and embrace the opportunity to inspire them along their journey.
Job Description & Responsibilities
This Marketing Business Analyst gathers, formulates, defines, and documents data, functional, technical, and QA requirements for various website projects. This role collects requirements and prepares detailed specifications for applications that will be developed, maintained, and delivered to elevate our digital strategy, offering a compelling, personalized experience to plan sponsors, advisors, plan participants and individuals with retail choice. Additionally, the Marketing Business Analyst will organize application testing to ensure delivery meets business, budgetary, and end-user expectations. May lead projects of smaller scope or manage portions of larger projects.
What You Will Do
- Partner with the EPW business and development teams to review priorities and understand assigned digital deliverables.
- Work alongside business and development teams to define digital deliverables by gathering, analyzing, and documenting requirements.
- Collaborate with various development teams on test planning to identify test data requirements and/or scenarios.
- May collaborate with UX/UI team to create user-interface wireframes/mockups.
- Partner with QA and development teams to further decompose and determine final "development ready" business, technical, and design requirements.
- Acts as the daily liaison between business stakeholders and development teams, troubleshooting and answering questions as needed, following up on outstanding issues that block development.
Requirements
What You Will Bring
- Minimum 3-5 years’ work experience as a business analyst in a complex, highly visible environment.
- Preferred experience using JIRA in Agile, and/or iterative development methodologies.
- Deep working knowledge of Salesforce CRM and Salesforce Marketing Cloud.
- Possess strong innovative and creative thinking balanced with pragmatism and be able to communicate with business leaders, product owners, project managers, data scientists, application developers and UX designers.
What we offer
What We Offer You
We offer an array of diverse and inclusive benefits regardless of where you are in your career. We believe that providing our employees with the means to lead healthy balanced lives results in the best possible work performance.
- Medical, dental, vision and life insurance
- Retirement savings – 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
- Tuition reimbursement up to $5,250/year
- Business-casual environment that includes the option to wear jeans
- Generous paid time off upon hire – including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
- Paid volunteer time — 16 hours per calendar year
- Leave of absence programs – including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA)
- Business Resource Groups (BRGs) - internal networks that rally around common interest, experiences and identities such as race, ethnicity, gender, ability, military status and sexual orientation. BRGs play a vital role in educating and engaging our people and advancing our business priorities.
